A model presents her work at the Afrovision fashion show in Addis Ababa, Ethiopia on August 27, 2022. Five Star Elevator Manufacturing Private Limited Company (PLC), a Chinese-owned and locally-operated company, officially launched the entertainment industry at an event held at the Hilton Hotel in Addis Ababa, the capital of Ethiopia, Ethiopia. Introduction. (Photo: Xinhua News Agency)
A model presents her work at the Afrovision fashion show in Addis Ababa, Ethiopia on August 27, 2022. Five Star Elevator Manufacturing Private Limited Company (PLC), a Chinese-owned and locally-operated company, officially launched the entertainment industry at an event held at the Hilton Hotel in Addis Ababa, the capital of Ethiopia, Ethiopia. Introduction. (Photo: Xinhua News Agency)
Ethiopian artist Michael Million speaking at the Afrovision fashion show in Addis Ababa, Ethiopia, August 27, 2022. Introducing the entertainment industry at an event held at the Hilton Hotel in Addis Ababa, the capital of Ethiopia. (Photo: Xinhua News Agency)
Idol trainees of Five Star Entertainment Company performing at the Afrovision Fashion Show in Addis Ababa, Ethiopia, August 27, 2022. He officially joined the Ethiopian entertainment industry at an event held at the Hilton Hotel in Addis Ababa, Ethiopia’s capital. (Photo: Xinhua News Agency)
A Chinese-owned, locally-operated company named Five Star Elevator Manufacturing Private Limited Company (PLC) announced it has officially joined the Ethiopian entertainment industry, holding an event at the Hilton Hotel in Ethiopia’s capital, Addis Ababa. .
Through its subsidiary Five Star Entertainment Company, the company plans to launch a large-scale “Afrovision Fashion Show” in late August 2022 in front of diplomats and Ethiopian government officials, featuring contemporary dance, fashion shows and musical performances. I started my journey by holding a special event. , and local artists.
Nardos Nigussie, 20, is a model and one of many dancers trained by Five Star Entertainment Company.
“The company provided a much-needed platform where passionate Ethiopian youth like me could show their talents to promote Ethiopian culture,” Nigussie said in a recent interview with Xinhua. said in
Equipped with state-of-the-art facilities, the company has already formed its own music band, two dance groups called Iconic Divas and Royal Flash, and an idol trainee team to reach a wider audience across Africa and beyond. trying to reach out
“We are offering a suite of free dance, vocal and acting trainings,” said Nigussie, helping people who needed to demonstrate their talent but were unable to do so due to financial constraints. I appreciate the company’s efforts to do so.
Thanking the company for providing training and employment opportunities, Nigsey said the dance group typically promotes peace and culture through various types of events, such as fashion shows and musical performances. said.
Helina Yetemeng is another member of the Iconic Divas dance group. She is one of 50 dancers who attended a dance training class offered by Five Star Entertainment Company.
“This company has helped me succeed on the international stage and acquire multiple skills,” said Yetemegun.
Ma Ning, the company’s owner and general director, told Xinhua that his company aims to gain popularity by giving young people the opportunity to showcase their talents.
“We want to promote their[young people’s]talent, enthusiasm and potential, otherwise it may be wasted due to various challenges,” Ma said. .
Ma went on to say that the lack of training schools in the East African country limits young people from developing talent and participating in the entertainment industry.
“I seek financial rewards by promoting Ethiopian culture, tourism and historical places through art and music performances,” he says, helping young people realize their dreams of becoming famous artists. Ma said he vowed to open a training school to train and support
Ma believes there is a lack of national and international arenas where potential Ethiopian youth can showcase their talents.
Michael Million, one of Ethiopia’s famous artists, said he was so inspired by Chinese companies to join Ethiopia’s domestic entertainment industry.
Million, who spent time in the Chinese capital Beijing to make the documentary, said, “The company understands the power of art to promote products and build public trust.
Million believes the company will contribute significantly not only to the development of the industry, but also to providing a much-needed platform for Ethiopian youth to showcase their talents on the international stage.
“Unlike Westerners, Chinese people believe in working together and growing together,” said Million, emphasizing the closeness of Asian culture to African culture.
The dance and arts groups that have delighted Ethiopian artists and guests certainly prove the fact that the Chinese five-star entertainment company will take Ethiopia’s entertainment industry to the next level, Million added.
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