CPattern and Autochartist are proud to announce a joint technology collaboration that will enable the personalization of professional content for traders. This technology ensures each trader has access to the most relevant and up-to-date content within the trading platform, significantly increasing trading volumes.
Brokers that have adopted the CPattern/Autochartist service experience an adoption rate of 40% of traders. Analysis of trading data reveals that traders who used the service saw a 100% increase in trading volume and experienced over 50% more transactions compared to all other traders who did not use the tool became.
It’s no secret that modern traders are overwhelmed with content and tend to filter or ignore it. Brokers are always looking for ways to distribute content to get the attention of traders, but often it just increases the amount of content the trader has to deal with.
This partnership between CPattern and Autochartist is the first step toward finding solutions to the content firehose problem. CPattern provides trader profiling analytics and Guardian Angel personal feedback applications. Combined with Autochartist content, the new service provides each trader with a stream of relevant, high-quality content based on their personal trading behavior. Metrics show that this method of content consumption is the most advantageous.
Although the collaboration is just beginning, the few brokers who have signed on to the service are already experiencing some of the bottom line benefits.
The CPattern/Autochartist service currently consists of only 2 of Autochartist’s 7 analysis types, but more analysis types will be added soon. “Collaborating with CPattern is a natural fit and brings innovative ways to easily integrate and distribute our content to more traders in a comfortable way. Technicals, stats, news, fundamentals, etc. We just integrated the technical analysis part of our service, but the product is already providing huge ROI to brokers.”
CPattern CEO Oded Shefer said: This adds a personal touch to the trading experience and helps brokers retain their customers and in a hands-free way to maximize customer engagement rates. ”
About Autochartist
Since 2004, Autochartist has partnered with many of the world’s leading online brokers around the world. Autochartist serves millions of traders in over 100 countries through its vast broker partnerships. Autochartist publishes thousands of trade setups, articles and social media posts daily in over 30 languages. The company is proud of its core commitment to service excellence and continued market leadership through the development of innovative new products.
About CPattern
Since 2009, CPattern has provided a unique, proprietary behavioral analytics platform to the FX industry. The technology analyzes each trader’s trading behavior in real-time, detecting patterns and insights for traders within one broker and trading platform. These enhance retention parameters and have a dramatic impact on trader engagement.
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